Applied Clarity founder Barba A. Hickman is a
fact-based, growth-strategy and marketing relationship expert with
over 15 years experience building effective programs to identify
and eliminate barriers to profitable revenue growth. As a skilled
leader, negotiator, interviewer, and facilitator, Barba begins each
project with a customized audit to uncover hidden issues and untapped
assets. She delivers conclusions and recommendations drawn from
that audit to allow leaders to quickly make forward progress. She
utilizes a proven three-step program to evaluate and improve the
revenue impact of current initiatives and to identify profitable
new paths for growth.
Barba has worked with more than 30 CEOs and business owners. She
has served as a board director, senior executive or corporate consultant
for a wide range of companies, including: Intermec, Micron, Nortel,
SkyeTek, SpectraLink, and StorageTek (acquired by Sun). She also
uses her negotiation and liaison skills to drive global market acceptance
for new technologies. She is the former chairperson for committees
that developed the air-interface standards for radio frequency identification
(RFID) for the American National Standards Institute (ANSI) and
the International Standards Organization (ISO). In 2000, she was
honored by the National Committee for Information Technology Standards
(NCITS) for her contributions to the worldwide advancement of automatic
identification and data capture (AIDC) through the use of radio
frequency identification (RFID). Her work in standards development
continues today via her appointment as a U.S. delegate to ISO and
as an industry chairperson to EPCglobal committees
(http://www.epcglobalinc.org).
In addition to her professional responsibilities, Barba has also served on the Board of Directors for the Foundation for Boulder Valley Schools, as President of the StorageTek Foundation, and as a regional or corporate lead for several charitable organizations including Make-a-Wish Foundation, Habitat for Humanity and United Way.
Barba holds degrees in business and education from the University of Central Missouri where she graduated Summa Cum Laude and received the Outstanding Graduate Award from the College of Business & Economics.